What is Branding? In a nut-shell: it's everything.
From the sign on your building, to the way your staff answer the phone, to the clothes they wear on sales calls, to your advertising and promotional efforts. Your brand differentiates you from your competitors. It is your "signature" in the market place. Present that signature wrong and it will impact everything you do.
Put my experience to work for your brand and let's push through the advertising/marketing clutter.